It’s Not Your Usual Hospital Advertising Target Audience. So What is Dana-Farber Cancer Institute’s Ad Campaign Up To?
As published in strategichcmarketing.com, by Peter Hochstein
AdForum.com recently interviewed Andy Semons, Founding and Strategic Planning Partner at IPNY, a brand-led digital and direct advertising agency
As published at Philanthropy.com, by Andy Semons and Will Hajjar